Concept moodboards

email from the band

BAND IMAGE

The bands image is heartbreak and redemtion. the audience they are going for are 16 - 23. so this is something most of there audience would have come across with there first teen love. 

branding Yohurt

healthy = Happiness
Guilt free pleasure
New Year new you
"fresh Start"
USP: Concentrating on the Science (proven to make you feel better)
Aimed at Mums. as the activities in the video its what a mums day should be like in "theory"
making women feel good after Christmas

Personality BUBBLY and Mumsy

Irish Girl band

shows the audience they are appealing to straight away with the whole fairlytale theme.

Happiness

shows they are all attractive, plus their whole country style of dress

your friends will always be there for you.

HAPPY, UNITY 

The past 5 images just show the artists and their "own image" trying to sell them to the audience witch would probably be young teenage girls, giving them an idle to look up too.

you can love your friends (abit homoerotic)

no matter what you will always have friends through all heart break.
this band is aimed and venerable teen age girls giving them the idea that love is out there but also giving an image that you can still look nice with out being a slut.

Music video Analysis

Skater - Opm - heaven is half pipe

Punk - Green Day - American idiot

Chav - eninem - lose yourself

Ravers - Afro jack - no beef

Hipsters - friends - I'm his girl

Metal - slipknot - psychosocial

Scene kids - fall out boy - Dance, Dance


Hip Hop - 50 Cent  - In Da Club 

This post has shown how different genres of music attract different audiences. Such as Goths like dark images, pain and alot of loud music and explosions. The slipknot video shows this perfectly. Also hipsters is a Fashion statement and the Friends video is quite stylish and looks good.